When was the last time you received dozens of gifts greater than $500 in the mail? If you are one of Alan Sharpe’s clients, your answer might be “today.”
Alan Sharpe is a direct mail fundraising copywriter, consultant and coach. He helps your development department run a successful direct mail fundraising program year after year. And that, naturally, includes raising major gifts with direct mail fundraising letters.
Like everything else Alan does, his major gift direct mail service is part strategy, part tactics. He starts by examining your database, looking for the tell-tale signs of donors most likely to respond to a direct mail appeal asking for a gift of $1,000 or more.
Then he creates a warm, highly personalized direct mail package that meets the unique challenge of soliciting large amounts on paper rather than in person. It can be done.
Alan and his team write and design everything that goes into the outer envelope, including the envelope. He counsels you on how to address the piece, what type of postage to use (and what to avoid), and what to enclose to lift response.
Alan handles everything but printing and mailing. Everything needed to craft your appeal, and measure and analyze your results.