From the category archives:

Results

Boost Fundraising Letter Response Rates by Making Responding Convenient

by Alan Sharpe on July 23, 2010 · 0 comments

in Fundraising letters,Response,Results

How to Help Your Lettershop Bungle Your Fundraising Campaign

by Alan Sharpe on August 14, 2009 · 0 comments

in Databases,Fundraising letters,Lists,Results,Returned Mail

Don’t Watch Fundraising Costs, But Cost-Effectiveness

by Alan Sharpe on June 19, 2009

in Results,Strategy

Improve Your Direct Mail Fundraising Letters: Donate to Your Competitors

by Alan Sharpe on May 8, 2009 · 0 comments

in Results,Strategy

Direct Mail Fundraising Tests: Follow these Eight Rules for Success

by Alan Sharpe on July 4, 2008

in Donor acquisition,Lists,Response,Results,Testing

Five Vital Signs of a Healthy Direct Mail Fundraising Program

by Alan Sharpe on January 4, 2008

in Donor acquisition,Donor renewal,Premiums,Response,Results,Strategy

Boost Your Direct Mail Fundraising Response Rates with Deadlines

by Alan Sharpe on November 16, 2007

in Asks,Response,Results,Strategy

Prevent Costly Direct Mail Donor Acquisition Blunders with Test Mailings

by Alan Sharpe on September 21, 2007

in Donor acquisition,Lists,Results,Strategy,Testing

Count Your Donors and Your Dollars in Direct Mail Fundraising.

by Alan Sharpe on June 21, 2007

in Databases,Response,Results

Measure Your Success in Direct Mail Fundraising with Just Four Numbers

by Alan Sharpe on May 4, 2007

in Response,Results,Testing

In Direct Mail Donor Acquisition, Compare Cost Per Donor with Cost Per Dollar.

by Alan Sharpe on April 20, 2007

in Donor acquisition,Response,Results,Testing

Response Rates to Expect in Direct Mail Fundraising.

by Alan Sharpe on February 23, 2007

in Response,Results

How Long are your Donors? Improve Donor Tenure and You’ll Boost Fundraising Request Letter Revenue.

by Alan Sharpe on December 15, 2006

in Donor renewal,Lapsed donor reactivation,Results

Fundraising Letter Response Rates: Boost Them (And Your Revenue) By Watching Nine Vital Statistics.

by Alan Sharpe on June 1, 2006

in Response,Results,Testing

Direct Mail Fundraising Arithmetic: Avoid Blunders By Knowing Your Numbers.

by Alan Sharpe on June 1, 2006

in Response,Results