Category Archives: Major Gifts

Raise major gifts through identification, donor cultivation, the ask and stewardship

How Angry Are Your Donors With You? Take this Quiz and Find Out.

Have you upset one of your donors recently? Just how mad do you suppose they are at you, on a scale of 1 to 10? Take this quiz and find out. —————————————————————- Receive a free fundraising tip like this each … Continue reading

Share
Posted in Bequests, Donation thank-you letters, Donor renewal, Donor retention, Long-Term Donor Value, Major Gifts, Results, Strategy | Leave a comment

Answer the Only Question Donors Have and You’ll Raise More Money Fundraising

Your donors have only one question that bothers them. If you want to acquire more donors, you have to answer it. If you want to raise more net revenue, you need to answer it. And if you want to increase … Continue reading

Share
Posted in Asks, Branding, Email fundraising, Fundraising letters, Grant proposals, Major Gifts, Online fundraising, Special Events, Strategy | 1 Comment

Major Gift Fundraising and Prospect Research: How to Find Major Donors in Your Donor Database

The best person to approach for a major gift is someone who already supports your charity. Sometimes those donors are hidden in plain sight in your donor database. Here’s how to find them. —————————————————————- Receive a free fundraising tip like … Continue reading

Share
Posted in Databases, Major Gifts, Prospect research | Leave a comment

How to Find New Major Gift Donors

Your organization needs to find more major donors for two vital reasons. First, major donor fundraising is the most cost-effective use of your time and money, costing somewhere between two cents and fifteen cents to raise a dollar. Second, many … Continue reading

Share
Posted in Major Gifts, Prospect research | Leave a comment

Major Gift Program Fundraising Tips

The main difference between direct mail fundraising and major gift fundraising is simple. Direct mail fundraising solicits small gifts from many people while major gift fundraising solicits large gifts from few people. One tactic solicits on paper, the other in … Continue reading

Share
Posted in Major Gifts | Leave a comment