From the category archives:

Donor acquisition

Boost Response Rates to Your Direct Mail Fundraising and Special Event Invitations

by Alan Sharpe on July 30, 2010 · 0 comments

in Donor acquisition,Special Events

Use Your Donor Newsletter to Acquire Donors

by Alan Sharpe on December 18, 2009 · 0 comments

in Donor acquisition,Newsletters, donor

Does UNICEF’s Nickel Donor Acquisition Mailing Infuriate You?

by Alan Sharpe on August 28, 2009 · 3 comments

in Donor acquisition,Premiums

Direct Mail Donor Acquisition: How to Ask for the Right Amount

by Alan Sharpe on August 15, 2008

in Asks,Donor acquisition

Direct Mail Fundraising Tests: Follow these Eight Rules for Success

by Alan Sharpe on July 4, 2008

in Donor acquisition,Lists,Response,Results,Testing

Look for Connection, Not Cash, in Prospective Direct Mail Donors

by Alan Sharpe on June 27, 2008

in Asks,Corporate appeal letters,Donor acquisition,Prospect research,Strategy

Lapsed Direct Mail Donors are Better than New Donors

by Alan Sharpe on June 13, 2008

in Donor acquisition,Lapsed donor reactivation

Will Direct Mail Fundraising Work for You? Ask and Find Out

by Alan Sharpe on May 9, 2008

in Donor acquisition,Lists,Response,Testing

Five Vital Signs of a Healthy Direct Mail Fundraising Program

by Alan Sharpe on January 4, 2008

in Donor acquisition,Donor renewal,Premiums,Response,Results,Strategy

Reduce Direct Mail Donor Attrition in Four Ways

by Alan Sharpe on November 9, 2007

in Donor acquisition,Donor renewal,Lapsed donor reactivation

Attract More Donors with Direct Mail Donor Acquisition Fundraising Letters by Avoiding these Mistakes

by Alan Sharpe on October 12, 2007

in Donor acquisition,Strategy

Build Your Direct Mail Fundraising Mailing List in Three Ways

by Alan Sharpe on October 5, 2007

in Databases,Donor acquisition,Lists

How Donor Acquisition Mailings Differ from Donor Renewal Mailings

by Alan Sharpe on September 28, 2007

in Donor acquisition,Donor renewal

Prevent Costly Direct Mail Donor Acquisition Blunders with Test Mailings

by Alan Sharpe on September 21, 2007

in Donor acquisition,Lists,Results,Strategy,Testing

Look for Tightwads, Not Millionaires in Direct Mail Donor Acquisition

by Alan Sharpe on July 23, 2007

in Donor acquisition,Prospect research

In Direct Mail Donor Acquisition, Compare Cost Per Donor with Cost Per Dollar.

by Alan Sharpe on April 20, 2007

in Donor acquisition,Response,Results,Testing

Are You Too Small for Direct Mail Donor Acquisition?

by Alan Sharpe on April 13, 2007

in Donor acquisition,Strategy

A List of Direct Mail Fundraising List Brokers and Managers for Your Acquisition or Prospect Mailings.

by Alan Sharpe on March 30, 2007

in Donor acquisition,Lists

Why New Non-profits Shouldn’t Use Direct Mail to Raise Start-up Capital.

by Alan Sharpe on January 12, 2007

in Donor acquisition,Strategy

In Direct Mail Donor Acquisition, What You Win Them With Is What You Win Them To.

by Alan Sharpe on January 5, 2007

in Donor acquisition,Donor renewal,Premiums

Friend, Get a Friend with Donation Request Fundraising Letters.

by Alan Sharpe on October 20, 2006

in Donor acquisition

Spot Potential Direct Mail Donors Using the 3 Cs of Fundraising.

by Alan Sharpe on September 22, 2006

in Donor acquisition,Strategy

Fundraising Letter Appeals: Where to Look for New Donors.

by Alan Sharpe on June 1, 2006

in Donor acquisition

Need New Direct Mail Donors? Look For These Three Qualities For Fundraising Letter Success.

by Alan Sharpe on June 1, 2006

in Donor acquisition

Acquisition Fundraising Letters Should Raise Donors, Not Donations

by Alan Sharpe on June 1, 2006

in Donor acquisition