Monthly Archives: December 2008

Fundraising Letter Length: Six Ways Not to Decide

How long should your next fundraising letter be? One page? Two pages? Six pages? What is the correct length for a direct mail appeal? I’ll tell you in a minute. —————————————————————- Receive a free fundraising tip like this each week … Continue reading

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Reduce Your Direct Mail Fundraising Costs and Attrition Rates with NCOA

What would you do if I broke into your office at midnight, sat down at your computer, and jumbled the mailing addresses of 1,200 of your current donors so they became undeliverable? —————————————————————- Receive a free fundraising tip like this … Continue reading

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